Keystone Centre – An Impact Player for the Economy


The Keystone Centre is proudly celebrating over 50 years of community service to the City of Brandon and the Province of Manitoba.

On May 16, 2024 the Keystone Centre Board of Directors hosted a media availability
where they released the most recent economic impact results of a survey that had been
conducted by Praxis Consulting Group and OC Leadership. The results were based on
2023/24 Operating and Financial Results.

$78.1M in annual Provincial Impact.
 $61.2M in annual Provincial Impact through hosting of events.
 2,025 employment opportunities directly supported through annual operations at
the Keystone Centre.

The Chair of the Board of Directors, Bruce Luebke, shared the results at a gathering of
community members and dignitaries, including Manitoba Premier Wab Kinew, on
Thursday morning at the Keystone Centre. “We have always been an organization that
believes in strengthening the Regional and Provincial Economy. The results of our
recent Economic Impact Analysis showcase that the amazing operations and events
hosted at the Keystone Centre, by ourselves and our partners, are critical to the
economic resilience of our community.”

The Keystone Centre is currently seeking public opinion and participation on a future
planning project designed to support the Board of Directors in updating and modernizing
the current site plan and future strategic plans.