Show your support and Walk with the Alzheimer Society this May and June


 Join the Alzheimer Society for their annual IG Wealth Management Walk for Alzheimer’s, taking place at the Riverbank Discovery Centre on June 6 at 5:30 pm. There will also be participating Walks in Winnipeg (May 25), Steinbach (May 29) and Selkirk (June 13). Manitobans can also join the “Walk Your Way” virtual option to get involved in their own way.

The Walk is the Society’s largest annual, province-wide fundraiser that takes place across Canada in support of people living with dementia, their families, friends and care partners.

“There’s an overwhelming feeling at the Walk that we’re all in it together,” says Erin Crawford, CEO of the Alzheimer Society of Manitoba. “Nobody should go through dementia alone. We want everyone to understand that the Alzheimer Society is a place to turn for support — reach out to us, we can connect you with a community of resources.”

The money raised during the walk allows the Alzheimer Society to provide families with the programs, resources and information they need to live their best lives possible, including one-to-one counselling, support groups, dementia-friendly programs, education sessions and more.

For Laura Bishop, Team Captain of the IG Wealth Management North Central team, the Walk is an opportunity to come together as a community to support families living with dementia. “Every story with dementia is a little bit different, but the feelings of loss are similar. The Walk is somewhere I listen, learn and strengthen my understanding of dementia and the different ways it affects families, including the people I work with.”

Here’s how to get involved in the IG Wealth Management Walk for Alzheimer’s:

  1. Register online – sign up as an individual, team member or team captain at
  2. Start fundraising – share your fundraising page and your reasons for walking on social media using the official hashtag #IGWalkForAlz. Reach out to your friends, family, neighbours and colleagues (in-person and online) to ask for support.
  3. Participate in the Brandon Walk on June 6, 2024 – join dedicated people like you, who are committed to helping people living with dementia and care partners.

“Come join us at the Walk this May and June. It’s more than just a Walk – it’s a chance to connect with others who know what dementia is like, show your support, and have fun along the way.” Erin says.

Visit to learn more about the Walk and to register.