Tim Horton’s unveils ‘Roll Up the Rim’ for Canada 150

Tim Hortons launched a special edition of its popular "Roll Up The Rim To Win" contest in honour of Canada's 150th birthday. (Tim Hortons)

Canada’s Favourite Contest is here for Canada’s 150th with more than 16 million prizes available to be won, including 10 ultimate Canadian vacations valued at $10,000

OAKVILLE (Ont.) – June 28, 2017 – For months, Tim Hortons has been working tirelessly to surprise Canadians, but alas, the secret is out! To get Canada’s 150th birthday celebrations RRRolling, Guests from coast-to-coast will pick up their morning coffee today to discover the return of RRRoll Up the Rim to Win. This special edition of Canada’s Favourite Contest is back for the second time in one year – a first in Tims® history – and brings Double Double the fun, with plenty of new and exciting prizes to be won, starting now!

Whether it’s exploring the Rockies, discovering the north, or visiting the Atlantic coast, this special edition of RRRoll Up the Rim offers never-before-seen prizes, including ten ultimate Canadian vacations valued at $10,000 each. The grand prizes will give Guests the opportunity to discover this beautiful country and design their own once-in-a-lifetime Canadian experience.

“Tims is proud to be part of communities across Canada, so to celebrate this national milestone we wanted to show our appreciation for Canadians who have made us part of their daily routine for over 50 years,” says Sami Siddiqui, President, Tim Hortons Canada. “RRRoll up has become a Canadian tradition, so we think there is no better way to celebrate Canada’s 150th birthday alongside our Guests in a truly Canadian way than with Canada’s Favourite Contest.”

In true Tim Hortons style, Guests can also RRRoll Up the Rim to Win one of more than 16 million prizes including 8,000 $50 Tim Cards® as well as food and beverage favourites like Tims new latte made with freshly ground premium espresso beans and 100% Canadian milk.

The Canada 150th special edition of RRRoll Up the Rim to Win will run at Tim Hortons restaurants across Canada from June 28, 2017 until July 21, 2017, or until cup supplies last. All prizes must be claimed by July 31, 2017. Contest rules, odds of winning and prizing information can be found at participating Tim Hortons Restaurants or at www.rolluptherimtowin.com.

To continue the celebrations online, Tim Hortons is inviting Canadians to share their dream Canadian destination using hashtag #RollUp150 on social media.